About

Strawberry Shortcake was first introduced as a greeting card in the early 1970s. Her cute and curious character, expanded to 32 berry, sweet characters with their own personalities and pets. 

Throughout the year’s fans watched Strawberry grow up right before their eyes and grow with her too, starting as a young 6-year-old in Strawberryland with her sister and sidekick dog, Pupcake, to her teenage years, with the ability to find big possibilities in everything. 

Today, Strawberry Shortcake inspires girls to make the world a better, sweet-smelling place, where every little berries effort can make a huge difference. Strawberry demonstrates leadership, believing in yourself, celebrating differences, freedom to experiment (and sometimes fail), and girl power.

Berry in the Big City

Strawberry Shortcake and Custard

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Lemon Meringue and Frappe

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Blueberry Muffin and Cheesecake

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Orange Blossom and Pupcake

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Limon Chiffon and Parfait

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Vintage Strawberry Shortcake

A young girl wearing a pink dress, a large strawberry hat, holding a pink cat in her arms.

Strawberry Shortcake and Custard

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A red haired boy carrying a basket of blueberries and walking beside his brown dog.

Huckleberry Pie and Pupcake

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A young girl in a blue outfit and a brown mouse sitting on the floor sipping on the same drink.

Blueberry Muffin and Cheesecake

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A girl with yellow hair, wearing a yellow dress standing on a patch of green grass.

Lemon Meringue and Frappe

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A girl with brown hair wearing a large orange hat and an orange dress, holding an orange butterly.

Orange Blossom and Marmalade

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