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About Strawberry Shortcake

Once upon a time, in a very little part of the world is a tiny little place called Strawberryland. 

A bunch of cute characters wearing dressing playing in a field with a large rainbow in the background.
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Strawberry Shortcake was first introduced as a greeting card in the early 1970s.


For over 40 years, fans have grown up with Strawberry Shortcake and her Berry Besties, the famous characters Orange Blossom, Lemon Meringue, Blueberry Muffin and Lime Chiffon. From Strawberryland to Big Apple City, Strawberry Shortcake inspires girls to bake the world a better place, creating a world where even the littlest berry's effort can make a huge difference. Strawberry demonstrates leadership, believing in yourself, celebrating differences, freedom to experiment (and sometimes fail), and girl power.

Meet The Berryverse

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Strawberry Shortcake
Apple Dumpling
Apricot Jam
Blueberry Muffin
Huckleberry Pie
Lemon Meringue
Lime Chiffon
Orange Blossom
Purple Pieman
Raspberry Tart
Sour Grapes

A Sweet History

1973

strawberry-icon
A girl wearing a red dress and large orange hat holding a large orange flower.
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1973

Strawberry first appeared on an American Greetings Card in 1973 and became a favorite featured character in her classic look in 1978.


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1980

A girl wearing a pink dress with a large, pink strawberry hat and holding a pink cat in her arms.
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1980

In 1980, Kenner released the now famously scented Strawberry Shortcake dolls. The same year, “The World of Strawberry Shortcake” animated series debuted.


2003

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A girl walking, wearing a large pink hat and holding a basket of strawberries.
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2003

After a 20-year hiatus, Strawberry Shortcake returns in an all-new series.

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2010

A girl with long pink hair, wearing a large strawberry hat standing a holding a basket of strawberries.
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2010

Our favorite Berry and her friends reunite in the beloved series “Berry Bitty Adventures.


2021

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A girl with long pink hair and a large strawberry hat, standing and smiling.
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2021

”Berry in the Big City” premiered.


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2023

A girl with long pink hair, wearing a large straw berry hat standing with her hand on her waist.
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2023

This new series sparked 4 CG seasonal specials currently airing on Netflix worldwide.


strawberry-icon

1973

A girl wearing a red dress and large orange hat holding a large orange flower.
strawberry-icon

1973

Strawberry first appeared on an American Greetings Card in 1973 and became a favorite featured character in her classic look in 1978.


strawberry-icon

1980

A girl wearing a pink dress with a large, pink strawberry hat and holding a pink cat in her arms.
strawberry-icon

1980

In 1980, Kenner released the now famously scented Strawberry Shortcake dolls. The same year, “The World of Strawberry Shortcake” animated series debuted.


strawberry-icon

2003

A girl walking, wearing a large pink hat and holding a basket of strawberries.
strawberry-icon

2003

After a 20-year hiatus, Strawberry Shortcake returns in an all-new series.

strawberry-icon

2010

A girl with long pink hair, wearing a large strawberry hat standing a holding a basket of strawberries.
strawberry-icon

2010

Our favorite Berry and her friends reunite in the beloved series “Berry Bitty Adventures.


strawberry-icon

2021

A girl with long pink hair and a large strawberry hat, standing and smiling.
strawberry-icon

2021

”Berry in the Big City” premiered.


strawberry-icon

2023

A girl with long pink hair, wearing a large straw berry hat standing with her hand on her waist.
strawberry-icon

2023

This new series sparked 4 CG seasonal specials currently airing on Netflix worldwide.


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