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The World of Strawberry Shortcake

Lifestyle

From adorable products to sweet meet & greets, Strawberry Shortcake is here to sprinkle joy wherever she goes!

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Purrfect Pets

Welcome to the world of Purrfect Pets!

We're celebrating the pets that make Strawberry Shortcake's world even sweeter! Whether furry, feathered, or full of surprises, each pet brings its own special spark to Strawberry Shortcake and her Berry Besties. 


From Rhubarb the mischievous monkey to Frappe the trendsetting frog and Custard the lovable kitten, these furry friends come in all shapes, sizes, and personalities, bringing fun, friendship, and plenty of heart to every adventure.


Follow @StrawberryShortcake and @custardthecatofficial for your daily serving of purrs and playfulness!

Summer Staples

Technology accessories posed with fruit on a pink background

Scent-sational Scents

Capture summer in every spritz with three fresh scents from Scentbird.

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Pool Day Picks

Pick your perfect summer look with swimwear from Micotaku.

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Book with strawberries

Sweet Summer Reads

Sweeten your summer reading list with new books from Tommy Nelson!

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Experience the Berry Buzz

Here's what's making our Besties smile.

Girl holding strawberry shortcake tiered cake. text "Roblox Trailer"

Cake Off Takeover!

The sweetest takeover is on! Strawberry Shortcake and her Berry Besties have arrived in Cake Off on Roblox. Jump in and join the delicious fun!

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Event Invitation

Purrfect Pet's Pawp-Up

Strawberry Shortcake’s Purrfect Pets Pawp-Up is coming to San Diego! Bring your furry friends to meet adoptable dogs from The Animal Pad, enjoy sweet treats, meet Strawberry Shortcake, and more!

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Berry Best Mashup

Check out the sweetest picks from our latest collab.

Shop the Full Collection
A close-up of a pink fruit basket resting on a girl's shoulder.
A close-up of a kids' backpack on a girl's shoulder.
A close-up of a colourful, blue and pink tote on a girl's shoulder.
A close-up of a light pink wallet with strawberries on it.

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